Decimal.health helped the company develop a well-structured market understanding to identify and pursue valuable partnership opportunities.

During an initial investigation, we evaluated the physical therapy competitive landscape to pinpoint areas of both saturation and potential opportunities for our client to establish commercial partnerships. Our research findings indicated that while the virtual physical therapy space is highly competitive, there is a notable gap in the market for hybrid offerings. Our client could enhance their portfolio by incorporating objective measurement solutions, while expanding their partner’s patient engagement services and installed customer base.

Our research also highlighted the necessity for a comprehensive understanding of the reimbursement landscape when pursuing B2B partnerships. To address this need, we proceeded to develop a cohesive value proposition and engagement model tailored for health systems.